Content Marketing Manager

Because you belong at Twilio

The Who, What, Why and Where

Twilio is seeking a Content Marketing Manager to be a key addition to Twilio’s Strategic Content Team. This role will be focused on partnering with teams across Marketing to develop new website copy, craft SEO-focused content for specific keywords, as well as update and improve Twilio’s hub for Developer content, Ahoy! This person will work closely with key partners to prioritize web content projects, plan and scope capabilities for Ahoy!, and find ways to promote Ahoy to developers all over the world. In addition to using data to inform decisions, you’ll be responsible for reporting on successes and crafting a functional and promotional roadmap for Ahoy!


Twilio is looking for a teammate who lives the Twilio Magic, and has a proven track record of producing interesting visual, written, and even video content. They should also have:

  • 4+ years experience in a content-specific role.
  • Experience working closely with content marketers, developers, and other key stakeholders to identify and publish valuable content designed to educate and inform current and potential customers.
  • Excellent writing and storytelling skills.
  • Excellent communication and prioritization skills.
  • Ability to use creativity and journalistic traits to uncover additional opportunities for content.
  • Ability to manage the writing and publishing of long-form written assets with numerous contributors and partners.
  • An eye for detail and proven copy editing experience.
  • Experience tracking the performance of content and communicating the results to the larger team/stakeholders.


Regarding culture, we seek people who demonstrate our values, enjoy challenging problems, empower others to thrive, “draw the owl”, and adapt their playbook when necessary. This person also has:

  • WRITE IT DOWN: Develop a process and document the impacts of Twilio’s web content and Ahoy!.
  • DRAW THE OWL: Take initiative and find new ways, channels, and mediums for promoting Ahoy!.
  • BE AN OWNER & BE BOLD: Take the lead on improving and evolving Ahoy! From its current state to being the front door for Twilio’s developer content.
  • EMPOWER OTHERS: Interact extensively across all functional teams within Twilio.
  • NO SHENANIGANS: Ensure the consistent exercise of appropriate judgment and discretion in evaluating opportunities, conducting due diligence, and negotiating agreement terms.


The Developer Content team is critical for the success of Twilio’s self-service and product awareness process. We work closely with senior leadership, Lifecycle Marketing, Demand Generation, Developer Voices, and the Developer Network to create content that drives awareness and adoption of Twilio SendGrid and Twilio products. The work completed in this role will be used to market products like email, SMS, voice, IoT, and others, to millions of potential customers.  

Twilio is a company that is empowering the world’s developers with modern communication in order to build better applications. Twilio is truly outstanding; we are a company committed to growth, learning, development, and the entire employee experience. We only win when our employees succeed, and we're dedicated to helping develop your strengths. We have a cultural foundation built on diversity, inclusion, and innovation, and we want you and your ideas to thrive at Twilio.


This position will be remote. You will enjoy monthly stipends for your remote work life and enjoy the same perks as your in-office counterparts, including ebook reimbursement, wellness/gym reimbursement, connectivity reimbursement, bi-weekly All Hands and more. What you will also get to experience is a company that believes in small teams for maximum impact; seeks well-rounded talent to ensure a full perspective on our customers’ experience, understands that this is a marathon, not a sprint; that continuously and purposefully builds an inclusive culture where everyone is able to do and be the best version of themselves.

About us:

Millions of developers around the world have used Twilio to unlock the magic of communications to improve any human experience. Twilio has democratized communications channels like voice, text, chat, video and email by virtualizing the world’s communications infrastructure through APIs that are simple enough for any developer to use, yet robust enough to power the world’s most demanding applications. By making communications a part of every software developer’s toolkit, Twilio is enabling innovators across every industry — from emerging leaders to the world’s largest organizations — to reinvent how companies engage with their customers.

In accordance with applicable law, the following represents Twilio's reasonable estimate of the range of possible compensation for this role if hired in Colorado. Please note that this information is provided for those hired in Colorado only, and this role is open to candidates outside of Colorado as well.


Denver/Boulder Metro:

Salary Range: $82,496 - $103,120

Rest of Colorado:

Salary Range: $72,184 - $90,230

Additionally, this role is eligible to participate in Twilio's equity plan.

An overview of Twilio’s benefits offered is listed below:

Twilio is committed to delivering a comprehensive benefits program that provides support needed for you and your loved ones. It’s likely that you don’t think about benefits every day; however, they are an important component of your total compensation, and we want you to understand the options available to you so that you can make the most of your benefit dollars.  At the time of this posting, this role is eligible to participate in the following benefits, which Twilio reserves the right to modify at any time for any reason in accordance with applicable law:

Healthcare Insurance and Leave

  • Prescription Drug
  • Dental
  • Vision
  • Flexible Spending and Health Savings Accounts
  • Leave programs for all of life’s moments: maternity, parental/bonding, as well medical leave to care for yourself or a loved one

Financial Benefits

  • Short and Long Term Disability Insurance
  • Life and Accidental Death & Dismemberment Insurance
  • 401(k) Retirement Savings Plan with a match

Reimbursement Programs & Stipends

  • $65 per month work-from-home stipend
  • Up to $50 per month for wellness expenses and activities
  • Up to $30 per month to use towards books/eBooks

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